Twitter Mystery

A few days ago stardoll's twitter released a tweet saying "Hello Dollies! Something very exciting in the works..."
They attatched this image to it:

Now they have released another message with a clue:

"Another clue. Vowels only... _ _ A _ _ O _ _ O _ _ A _ E _ O O _"

What do you think it could be??

On twitter people suggested that it is "stardoll on facebook". I think they are right.. the background colour of the question mark matches up exactly.. 

And then look at the facebook bar.. compare it to the top of the picture above. What do you think stardoll could be planning with facebook?

Emma xox

PS: A starplaza sale is coming soon!